The Launch Pad and SCORE Present
The Last Thing Your Business Needs is… Money!
Over 50% of small businesses fail in the first year and 95% fail within the first five years according to the U.S. Small Business Administration. This is not even taking into consideration the impact of the recent global financial crisis. The prevailing belief is that the majority fails because of financial difficulties. This is supported by conventional business wisdom that holds the bottom line as the benchmark for small business performance. However, new research reveals some interesting facts. The purpose of this workshop is to unveil a contemporary method to the way entrepreneurs chart strategic direction in uncharted turbulent water. The workshop will investigate the core areas that make up any organization, discuss a set of tools for evaluating small business vulnerability and its ability to recover from destructive actions that lead to interruption in its operation. We will conclude with a group participation exercise that will illustrate the theoretical knowledge covered in the first part of the presentation.
Monday, November 2, 2009
12:30 – 1:30pm
Location:
University of Miami
Toppel Career Center
1306 Stanford Drive
Coral Gables, FL 33124
Who Should Attend?
This workshop is focused on STUDENTS and FACULTY interested in entrepreneurship and enhancing their understanding of the contribution of human elements to the business environment.
The workshop will cover:
Why do businesses exist?
Why do businesses fail? Why do they succeed?
How do we measure business success?
What is missing from the “bottom line” approach to measuring business success?
What are the hidden costs of a small business?
What is Small Business Vulnerability?
The 12 core areas of small businesses
You will learn how to:
Define and measure Small Business success
Define and measure Small Business vulnerability
What should you bring with you?
On a single sheet of 8/12 x 11” paper write:
How would you define a business success?
Who would you define a business failure?
In your opinion, what are the three most important elements that contribute to small business success?
Bring your notes to the seminar so we can share your ideas with the participants.
Workshop Leader:
Doron Zilbershtein
Winnovation Solutions
Doron is the Culture Explorer at Winnovation Solutions, a Miami based firm that specializes in assisting small to medium size companies to achieve and sustain performance excellence through culture. Doron’s passion, knowledge and experience is in organizational culture across the globe. He brings work experience from living in 15 countries. Doron focuses his attention on human performance in the small business environment especially under stressful situations. Doron holds a B.Eng Degree in Naval Architecture and Ocean Engineering, and an MBA with a focus on Entrepreneurial Studies. He is currently pursuing his PhD in Industrial Organizational Psychology with a focus on small business vulnerability. Doron is a Senior Member of the American Society for Quality, a judge in the International Team Excellence Award competition and the Co-Founder/Co-Chair of the Maritime Quality Culture Forum.
Pizza and drinks will be provided.
Sponsored by the University of Miami Citizen's Board
