Creative Entrepreneurial Woman: Build Ya Brand – Social Media Bootcamp

What you’ll learn in our Digital Marketing Strategy BootCamp:
The digital media marketplace has grown exponentially over the last 3 years. South Florida is known for being a very entrepreneurial region in addition to the beautiful beaches. Retailers, personal brands, and more are affected by the advances in digital.
 
This workshop covers the fundamentals of digital marketing platforms and introduces you to the tips, concepts, and metrics I have used to raise over $1,000 in revenue and in-kind partnerships. In addition to this, you will gain more digital marketing basics, take your business or career from the digital unknown to a digital champion. You will finally get your head around the technical jargon and determine how and where your business fits into the digital world.
 
Takeaways
tOverview of Facebook Pages, Instagram for Business, Linkedin for Business, Twitter for Business, Mailchimp, and Google Analytics.
tLearn about quick  – test, optimise, refine, repeat
tCPC, CPM, CPA, CTR – what do these metrics mean for your business, and how do you measure them?
tUnderstand the targeting opportunities on the social media channels mentioned.
tLearn about the tools at your disposal to run effective digital marketing campaigns on a budget.
 
Syllabus will only be sent to those who have signed up!
 
PLEASE NOTE: A Computer will not be provided!
Breakdown of Evening
Time
Action
Notes:
6:00PM – 6:45PM
tGreetings & Welcome and set up for Webinar guests
tNetworking; exchange of contact information.
7:00PM -7:25PM
Discuss:
tFacebook Pages
tInstagram for Business
7:30PM -7:55PM
Discuss:
tLinkedin for Business
tTwitter for Business
08:00PM-08:30PM
Discuss:
tMailchimp
tGoogle Analytics
tBonus: Xero
8:30PM -9:00PM
Closing remarks and follow up for next workshops available.